EP 110: What Makes Authentic Conversion (And You) Different?

Looking to make your mark in the world of online coaching? With so many individuals now offering coaching services, the question becomes: what makes you different from the rest? In this episode, Nicole explores the art of differentiation in the coaching industry. Whether you’re just starting out or hoping to take your coaching business to the next level, she offers advice on what it takes to succeed as a coach in today’s competitive landscape.

Listen in as Nicole shares the importance of nurturing connections with clients rather than cold pitching them, as well as how to establish credibility and inspire confidence in your clients. You’ll learn the benefits of celebrating your clients’ successes and inspiring others through their achievements.

What You’ll Learn In Today’s Episode:

  • The importance of being able to declare how you’re different from the other coaches. (2:00)
  • How to ensure your potential clients feel confident buying from you. (5:00)
  • Why your first business should not be teaching others how to build a business. (7:20)
  • The benefit of having experience to back your business up. (10:20)
  • How to use client results to differentiate yourself. (12:30)
  • The importance of mastering organic marketing before paid advertising. (14:45)
  • Why you should never cold pitch to someone. (17:10)

Ideas Worth Sharing:

  • “We need to be able to consistently declare what differentiates us from all of the other coaches out there.” – Nicole Spencer
  • “You can’t say the same thing as everybody else and expect to be different.” – Nicole Spencer
  • “We all start at zero. No one gets to skip steps in business.” – Nicole Spencer

Resources In Today’s Episode:

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