EP 124: What To Do if You Don’t Know Your Niche

Coaches are constantly told to find a hyper-specific niche, but today Nicole wants to challenge that idea and reveal a refreshing truth: your niche is a journey, not a fixed destination. In this episode, Nicole debunks the myth that coaches must have all the answers before starting their online business, explaining that getting wrapped up in the niche drama will only hinder your business’s progression.

True coaching greatness lies in being an authentic extension of who you are and what you’re passionate about. So, say goodbye to the suffocating pressure of knowing your exact age range or zip code, and instead, embrace finding what feels right for you and your expertise. Listen in as Nicole breaks down your niche, unveiling how it grows, refines, and aligns with your ever-deepening clarity and purpose.

What You’ll Learn In Today’s Episode:

  • The value of having a supportive community around you. (1:30)
  • Why you don’t need to create unnecessary niche drama. (4:30)
  • How to know if you’re “ready” to start your online coaching business. (5:20)
  • Why it should be obvious who you are going to be helping. (9:00)
  • The importance of knowing your niche is going to evolve. (11:00)

Ideas Worth Sharing:

  • “If you do not have a coaching community that you are a part of then you are doing yourself a disservice.” – Nicole Spencer
  • “Quit the niche drama.” – Nicole Spencer
  • “Your niche is going to evolve. You’re going to get more clear. You’re going to get more dialed down.” – Nicole Spencer

Resources In Today’s Episode:

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