EP 88: One of the Biggest Mistakes To Avoid in Marketing Your Online Coaching Business
Many online coaches call it quits, run out of money or burn out before they hit their first year or two in business. They may not have been prepared for the amount of work that is required to get their business up and running or maybe they didn’t utilize the many resources available online to improve their efforts. It’s usually not just one thing that stops a business from growing, but there is one thing that can significantly help in a business’s growth: marketing. So, in this episode, Nicole will be sharing the most common mistake to avoid when it comes to marketing for your online business.
Listen in as Nicole shares the value of marketing and why it should never be something that you simply make time for. You will learn the importance of nurturing your clients consistently, why you should never cold DM people and how to set yourself up for long-term success.
What You’ll Learn In Today’s Episode:
- Why so many people struggle to continue their online coaching business. (3:33)
- The amount of work that is required to make a business. (5:50)
- Why you shouldn’t market only when you need more money or clients. (8:00)
- The importance of nurturing your clients. (10:00)
- The two things you have to do every single day. (13:04)
Ideas Worth Sharing:
- “Marketing isn’t something that you make time for, it’s something that you see as non-negotiable.” – Nicole Spencer
- “Only marketing when you need clients or money is not a good position to put yourself in.” – Nicole Spencer
- “Part of what is required in your marketing is giving without expecting anything in return.” – Nicole Spencer
Resources In Today’s Episode:
- Nicole Spencer: LinkedIn | Instagram | Facebook
- The 7-Figure Business Coach Certification
- Authentic Conversions – Organic 6 Figure Fitness Business
- Fast Content Creation Formula For Fit Pros
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