EP 133: The Thought Process That Can Demolish Your Business Results With a Massive Time and Opportunity Cost

EP 133: The Thought Process That Can Demolish Your Business Results With a Massive Time and Opportunity Cost

Have you ever found yourself trapped in a cycle of investing even more into something that’s clearly not yielding results? Today Nicole delves into a critical thought process that often sabotages outcomes, racking up a hefty toll on both time and opportunities. The concept at the center of this discussion is the sunk cost fallacy…